Library, University of Sri Jayewardenepura, Sri Lanka : catalog › Results of search for 'se,phr:"The irwin series in marketing"'

Your search returned 30 results.

	1.	Advertising and promotion : an integrated marketing communications perspective by Belch, Michael A \| Belch, George E. Edition: 4th ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw Hill , 1998Availability: Items available for loan: Main Library [Call number: 659.1 BEL] (4). Place hold Add to your cart (remove)
	2.	Advertising and promotion : an integrated marketing communications perspective by Belch, George E \| Belch, Michael A. Edition: 5th ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw Hill , 2001Availability: Items available for loan: Main Library [Call number: 659.1 BET] (1). Place hold Add to your cart (remove)
	3.	Basic marketing : a global managerial approach by Perreautt, William D \| McCarthy, E. Jerome. Edition: 12th ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: Boston : Irwin McGraw - Hill, 1996Availability: Items available for loan: Main Library [Call number: 658.8 PER] (5). Items available for reference: Main Library [Call number: 658.8 PER] (1). Place hold Add to your cart (remove)
	4.	Basic marketing : a managerial approach by McCarthy, E. Jerome \| Perreautt, William D. Edition: 9th ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: New Delhi : Universal, 1990Availability: Items available for reference: Main Library [Call number: 658.8 MCC] (1). Add to your cart (remove)
	5.	Basic marketing : a managerial approach by McCarthy, E. Jerome. Edition: 5th ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: Homewood : Richard D. Irwin, 1975Availability: Items available for loan: Main Library [Call number: 658.8 MCC] (1). Place hold Add to your cart (remove)
	6.	Basic marketing : a managerial approach by McCarthy, E. Jerome \| Perreautt, William D. Edition: 8th ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: Homewood : Richard D. Irwin, 1984Availability: Items available for loan: Main Library [Call number: 658.8 MCC] (1). Place hold Add to your cart (remove)
	7.	No cover image available Basic marketing : a managerial approach by McCarthy, E. Jerome. Material type: Text; Format: print ; Literary form: Not fiction Publisher: New Delhi : Universal, 1960Availability: Items available for loan: Main Library [Call number: 658.8 MCC] (1). Place hold Add to your cart (remove)
	8.	Consumer behavior and marketing strategy by Peter, J. Paul \| Olson, Jerry C. Edition: 4th ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: New York : Irwin McGraw - Hill, 1996Availability: Items available for loan: Main Library [Call number: 658.8342 PET] (4). Items available for reference: Main Library [Call number: 658.8342 PET] (1). Place hold Add to your cart (remove)
	9.	Consumer behavior : implications for marketing strategy by Hawkins, Del I \| Best, Roger J \| Coney, Kenneth A. Edition: 6th ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: Chicago : Irwin, 1995Availability: Items available for loan: Main Library [Call number: 658.83420973 HAW] (10). Items available for reference: Main Library [Call number: 658.83420973 HAW] (1). Place hold Add to your cart (remove)
	10.	Essentials of marketing by McCarthy, E. Jerome \| Perreault, William D. Edition: 5th ed. Material type: Text; Format: print ; Literary form: Not fiction Publisher: Homewood : Irwin, 1991Availability: Items available for loan: Main Library [Call number: 658.8 MCC] (3). Items available for reference: Main Library [Call number: 658.8 MCC] (2). Place hold Add to your cart (remove)
	11.	Essentials of marketing research. by Dillon, William R \| Madden, Thomas J \| Firtle, Neil H. Material type: Text; Format: print ; Literary form: Not fiction Publisher: Boston : Irwin, 1993Availability: Items available for loan: Main Library [Call number: 658.83 DIL] (2). Place hold Add to your cart (remove)
	12.	International and global marketing : concepts and cases by Meloan, Taylor W [Editor] \| Graham, John L. Material type: Text; Format: print ; Literary form: Not fiction Publisher: Chicago : Irwin, 1995Availability: Items available for loan: Main Library [Call number: 658084 INT] (1). Place hold Add to your cart (remove)
	13.	International marketing by Cateora, Philip R. Edition: 8th ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: Boston : Irwin, 1996Availability: Items available for loan: Main Library [Call number: 658.84 CAT] (1). Place hold Add to your cart (remove)
	14.	Introduction to advertising and promotion : an integrated marketing communications perspective by Belch, George E \| Belch, Michael A. Edition: 3rd ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: Chicago : Irwin, 1995Availability: Items available for loan: Main Library [Call number: 659.1 BEL] (2). Place hold Add to your cart (remove)
	15.	Marketing management : a strategic approach with a global orientation by Boyd, Harper W \| Waller, Orville C \| Larreche, Tean-Claude. Edition: 2nd ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: Chicago : Irwin, 1995Availability: Items available for loan: Main Library [Call number: 658.8 BOY] (7). Items available for reference: Main Library [Call number: 658.8 BOY] (2). Place hold Add to your cart (remove)
	16.	Marketing management : a strategic approach with a global orientation by Boyd, Harper W \| Walker, Orville C \| Larreche, Jean-Claude. Edition: 3rd ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw Hill , 1998Availability: Items available for loan: Main Library [Call number: 658.8 BOY] (2). Place hold Add to your cart (remove)
	17.	Marketing management knowledge and skills by Peter, J. Paul \| Donnelly, James H. Edition: 4th edMaterial type: Text; Format: print ; Literary form: Not fiction Publisher: : , 1986Availability: Items available for loan: Main Library [Call number: 658.8 PET] (1). Place hold Add to your cart (remove)
	18.	Marketing management knowledge and skills by Peter, J. Paul \| Donnelly, James H. Edition: 5th edMaterial type: Text; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw Hill , 1998Availability: Items available for loan: Main Library [Call number: 658.8 PET] (1). Place hold Add to your cart (remove)
	19.	Marketing : principles and perspectives by Bearden, William O \| Ingram, Thomas N \| Laforge, Raymond W. Material type: Text; Format: print ; Literary form: Not fiction Publisher: Chicago : Irwin, 1995Availability: Items available for loan: Main Library [Call number: 658.8 BEA] (2). Items available for reference: Main Library [Call number: 658.8 BEA] (1). Place hold Add to your cart (remove)
	20.	Marketing strategy : planning and implementation by Walker, Orville C \| Boyd, Harper W \| Larreche, Jean-Claude. Edition: 2nd ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: Boston : Irwin McGraw - Hill, 1996Availability: Items available for loan: Main Library [Call number: 658.02 WAL] (4). Items available for reference: Main Library [Call number: 658.802 WAL] (2). Place hold Add to your cart (remove)
	21.	New products management by Crawford, Merle \| Benedetto, Anthony Di. Edition: 5th ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: Chicago : Irwin, 1996Availability: Items available for loan: Main Library [Call number: 658.575 CRA] (1). Place hold Add to your cart (remove)
	22.	A preface to Marketing management. by Peter, Paul J \| Donnelly, James H. Edition: 6th ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: Burr Ridge : Irwin, 1994Availability: Items available for loan: Main Library [Call number: 658.8 PET] (1). Place hold Add to your cart (remove)
	23.	Promotional strategy : Managing the marketing communications process Edition: 7 th ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: Boston : Irwin, 1991Availability: Items available for loan: Main Library [Call number: 658.82 ENG] (1). Place hold Add to your cart (remove)
	24.	Promotional strategy : Managing the marketing communications process. by Warshaw, Martin R \| Kinnear, Thomas C. Edition: 6th ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: Boston : Irwin, 1987Availability: Items available for loan: Main Library [Call number: 658.82 ENG] (1). Place hold Add to your cart (remove)
	25.	No cover image available Promotional strategy : Managing the marketing communications process by Engel James F \| [et al.]. Edition: 8 th ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: Boston : Irwin, 1994Availability: Items available for loan: Main Library [Call number: 658.82 ENG] (1). Place hold Add to your cart (remove)
	26.	Promotional strategy : Managing the marketing communications process by Engel, James F \| Warshaw, Martin R \| Kinnear, Thomas C. Material type: Text; Format: print ; Literary form: Not fiction Publisher: Homewood : Irwin, 1983Availability: Items available for loan: Main Library [Call number: 658.82 ENG] (1). Place hold Add to your cart (remove)
	27.	Retailing basics by Bellenger, Danny N \| Goldstucker, Jack L. Material type: Text; Format: print ; Literary form: Not fiction Publisher: Homewood : Richard D. Irwin, 1983Availability: Items available for loan: Main Library [Call number: 658.87 BEL] (1). Place hold Add to your cart (remove)
	28.	Sales force management by Churchill, Gilbert A \| Ford, Neil M \| Walker, Orville C. Edition: 5th ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: Chicago : Irwin, 1997Availability: Items available for loan: Main Library [Call number: 658.81 CHU] (1). Place hold Add to your cart (remove)
	29.	Strategic marketing management cases by Cravens, David W \| Lamb, Charles W \| Crittenden, Victoria L. Edition: 5th ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: Chicago : Irwin, 1996Availability: Items available for loan: Main Library [Call number: 658.802 CRA] (1). Place hold Add to your cart (remove)
	30.	The survey research handbook by Alreck, Pamela L \| Settle, Robert B. Edition: 2nd ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: Chicago : Irwin, 1995Availability: Items available for loan: Main Library [Call number: 301.0723 ALR] (1). Place hold Add to your cart (remove)

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