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Basic marketing a managerial approach [Text] McCarthy, E. Jerome

By: Contributor(s): Material type: TextTextLanguage: English Series: The Irwin Series in MarketingPublication details: New Delhi Universal 1990Edition: 9th edDescription: xviii, 749 p. 24 cm. IllISBN:
  • 9788185274072
Subject(s): DDC classification:
  • 658.8 MCC
Summary: 2001-03-28
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Holdings
Item type Current library Collection Call number Copy number Status Date due Barcode Item holds
Permanent Reference Materials Permanent Reference Materials Main Library Permanent Reference Division Permanent Reference Collection 658.8 MCC (Browse shelf(Opens below)) 1 Not for loan 123066
Total holds: 0
Browsing Main Library shelves, Shelving location: Permanent Reference Division, Collection: Permanent Reference Collection Close shelf browser (Hides shelf browser)
658.8 KOT Principles of marketing 658.8 MAR Marketing management 658.8 MAR Marketing 658.8 MCC Basic marketing 658.8 MCC Essentials of marketing 658.8 MCC Essentials of marketing 658.8 MER Marketing strategy

2001-03-28

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