Advertising and promotion an integrated marketing communications perspective [Text] Belch, George E.

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TextLanguage: English Series: The Irwin/McGraw-Hill series in marketingPublication details: Boston McGraw Hill 1998Edition: 4th edDescription: xxii, 762 p. 28 cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Copy number	Status	Date due	Barcode	Item holds
Scheduled Reference Materials	Main Library Scheduled Reference Division	Scheduled Reference Collection	659.1 BEL (Browse shelf(Opens below))	1	Available		166186

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