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1.
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Advertising
by Wright, John S | Warner, Daniel S. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New York : McGraw Hill , 1962Availability: Items available for loan: Main Library
[Call number: 659.1 WRI]
(2).
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2.
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Advertising and promotion : an integrated marketing communications perspective
by Belch, George E | Belch, Michael A. Edition: 4th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Boston : McGraw Hill , 1998Availability: Items available for loan: Main Library
[Call number: 659.1 BEL]
(1).
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3.
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Consumer behavior : concepts and applications
by Loudon, David L | Bitta, Albert J. Della. Edition: 4th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New York : McGraw Hill , 1993Availability: Items available for loan: Main Library
[Call number: 658.8342 LOU]
(3).
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4.
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Consumer behavior : concepts and applications; instructor's manual
by Loudon, David | Bitta, Albert J. Della. Edition: 4th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New York : McGraw Hill , 1993Availability: Items available for loan: Main Library
[Call number: 658.8342 LOU]
(1).
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5.
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Consumer behavior : concepts and applications
by Loudon, David | Bitta, Albert J. Della. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New York : McGraw Hill , 1979Availability: Items available for loan: Main Library
[Call number: 658.8342 LOU]
(1).
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6.
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Consumer behavior : concepts and applications
by Loudon, David L | Bitta, Albert J. Della. Edition: 4th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi : Tata McGraw - Hill , 1993Availability: Items available for loan: Main Library
[Call number: 658.8342 LOU]
(1).
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7.
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Fundamentals of marketing
by Stanton, William J | Etzel, Michael J | Walker, Bruce J. Edition: 10th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New York : McGraw Hill , 1994Availability: Items available for loan: Main Library
[Call number: 658.8 STA]
(1).
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8.
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Fundamentals of selling : customers for life
by Futrell, Charles M. Edition: 6th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New York : McGraw Hill , 1999Availability: Items available for loan: Main Library
[Call number: 658.85 FUT]
(2).
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9.
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International and global marketing : concepts and cases
by Meloan, Taylor W [Editor] | Graham, John L. Edition: 2nd ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Boston : Irwin McGraw - Hill, 1998Availability: Items available for loan: Main Library
[Call number: 658.848 INT]
(1).
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10.
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Logistical management : the intergrated supply chain management
by Bowersox, Donald J | Closs, David J. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi : Tata McGraw-Hill, 2000Title translated: Logistical management the intergrated supply chain management.Availability: Items available for loan: Main Library
[Call number: 658.7 BOW]
(1).
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11.
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Management in marketing : text and cases,
by Corbin, Arnold | Lazo, Hector. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New York : McGraw Hill , 1961Availability: Items available for loan: Main Library
[Call number: 658.8 LAZ]
(1).
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12.
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Marketing
by Bennett, Peter D. Edition: 2d ed.Material type: Continuing resource; Format:
print
Publisher: New York : McGraw Hill , 1988Availability: Items available for loan: Main Library
[Call number: 658.8 BEN]
(1). Lost (1).
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13.
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Marketing
by Etzel, Michael J | Walker, Bruce J | Stanton, William J. Edition: 11th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Boston : Irwin McGraw - Hill, 1997Availability: Items available for loan: Main Library
[Call number: 658.8 ETZ]
(2).
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14.
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Marketing
by Bennett, Peter D. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New York : McGraw Hill , 1988Availability: Items available for loan: Main Library
[Call number: 658.8 BEN]
(1).
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15.
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Marketing : concepts and applications.
by Schewe, Charles D | Smith, Reuben M. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New York : McGraw Hill , 1980Availability: Items available for loan: Main Library
[Call number: 658.8 SCH]
(1).
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16.
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Marketing management : strategies and programs
by Guiltinan, Joseph P | Paul Gordon, W. Edition: 5th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New York : McGraw Hill , 1982Availability: Items available for loan: Main Library
[Call number: 658.8 GUI]
(2).
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17.
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Marketing research
by Cooper, Donald R | Schindler, Pamela S. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Boston : Mcgrow Hill, 2006Availability: Items available for loan: Main Library
[Call number: 658.83 COO]
(1).
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18.
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Marketing research : a practical approach for the new millennium
by Hair, Joseph F | Bush, Robert P | Ortinau,David J. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Boston : Irwin McGraw - Hill, 2000Title translated: Marketing research a practical approach for the new millennium.Availability: Items available for loan: Main Library
[Call number: 658.83 HAI]
(2).
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19.
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Marketing research : an applied approach
by Kinnear, Thomas C | Taylor, James R. Edition: 4th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New York : McGraw Hill , 1991Availability: Items available for loan: Main Library
[Call number: 658.83 KIN]
(3).
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20.
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Marketing research : an applied approach
by Kinnear, Thomas C. Edition: 3rd ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New York : McGraw Hill , 1987Availability: Items available for loan: Main Library
[Call number: 658.83 KIN]
(1).
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21.
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Purchasing and supply management : text and cases
by Dobler, Donald W | Burt, David N. Edition: 6th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi : Tata McGraw - Hill , 1999Availability: Items available for loan: Main Library
[Call number: 658.7 DOB]
(1).
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22.
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Selling : building partnership
by Weitz, Barton A | Tanner, John F | Castleberry, Stephen B. Edition: 5th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Boston : McGraw - Hill / Irwin, 2004Title translated: Selling building partnership.Availability: Items available for loan: Main Library
[Call number: 658.85 WEI]
(4).
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23.
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Services marketing : integrating customer focus across the firm
by Zeithaml,Valarie A | Bitner, Mary Jo. Edition: 2nd ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Boston : McGraw Hill , 2000Availability: Items available for loan: Main Library
[Call number: 658.8 ZEI]
(1).
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24.
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Strategic marketing channel management.
by Bowersox, Donald J | Cooper, M. Bixby. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New York : McGraw Hill , 1992Availability: Items available for loan: Main Library
[Call number: 658.84 BOW]
(3).
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