Consumer behavior application of theory [Text] Howard, John A.
Material type: TextPublication details: New York McGraw Hill 1977Description: ix,325 p. ill. 24 cmSubject(s): DDC classification:- 658.834 HOW
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658.834 B513 Consumer behavior | 658.834 ENG Consumer behavior | 658.834 HAR The customer-centered enterprise | 658.834 HOW Consumer behavior | 658.834 LIY Profiling the Sri Lankan Consumer | 658.834 LOW Consumer education and economics | 658.834 LUC Marketing research |
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