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Integrated advertising, promotion, and marketing communications

By: Clow, Kenneth E.
Contributor(s): Baack, Donald.
Material type: TextTextPublisher: Essex : Pearson, 2012Edition: 5th ed.Description: 463 p. ; ill. ; 28 cm.ISBN: 9780273753285.Subject(s): Communication in marketing | AdvertisingDDC classification: 659.1
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Item type Current location Collection Call number Copy number Status Date due Barcode Item holds
Lending  Materials Lending Materials Main Library
Lending Division
Lending Collection 659.1 CLO (Browse shelf) 1 Available 216102
Total holds: 0

US $ 1 = Rs 149.53
(2016.12.29)
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