Consumer behavior (Record no. 14840)

MARC details
000 -LEADER
fixed length control field 00514nam a22001811a 4500
003 - CONTROL NUMBER IDENTIFIER
control field USJPLib
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140924b xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780618222155
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title English
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8842
Item number ASS
100 ## - PERSONAL NAME (AUTHOR)
Personal name Assael, Henry
9 (RLIN) 49356
245 ## - TITLE STATEMENT
Title Consumer behavior
Remainder of title a strategic approach
Medium [Text]
Statement of responsibility, etc Assael, Henry
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc Houghton Mifflin
Place of publication, distribution, etc Boston
Date of publication, distribution, etc 2004
300 ## - PHYSICAL DESCRIPTION
Extent xxiii,631 p.
Dimensions 26 cm.
Other physical details ill.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing management
9 (RLIN) 4862
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Management
9 (RLIN) 495
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Lending Materials
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Total Renewals Full call number Barcode Date last seen Date checked out Copy number Price effective from Koha item type
    Dewey Decimal Classification     Lending Collection Main Library Main Library Lending Division 23/11/2013 1800.00 3 1 658.8842 ASS 189799 09/12/2019 07/08/2018 1 23/11/2013 Lending Materials

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