000 00539nam a22001931a 4500
003 USJPLib
008 140924b xxu||||| |||| 00| 0 eng d
020 _a9780256025330
041 _aEng.
082 _a658.8
_bMCC
100 _aMcCarthy , E. Jerome
_91615
245 _aBasic marketing
_ba managerial approach
_h[Text]
_cMcCarthy , E. Jerome
250 _a7th ed.
260 _bRichard D. Irwin
_aHomewood
_c1981
300 _axix, 762 p.
_bill. plates.
_c24 cm.
520 _a2001-04-19
650 _aMarketing
_91616
942 _2ddc
_cLM
999 _c5801
_d5801