000 00539nam a22001931a 4500
003 USJPLib
008 140924b xxu||||| |||| 00| 0 eng d
020 _a9780030974847
041 _aEng.
082 _a658.802
_bASS
100 _aAssael, Henry
_949356
245 _aMarketing
_bprinciples & strategy
_h[Text]
_cAssael, Henry
250 _a2nd ed.
260 _bHarcourt Brace
_aFort Worth
_c1993
300 _axxix,771 p.
_cill., photos
_c26 cm.
650 _aMarketing management
_94862
650 _aManagement
_9495
942 _2ddc
_cSR
999 _c46712
_d46712