000 00641nam a22002171a 4500
003 USJPLib
008 140924b xxu||||| |||| 00| 0 eng d
020 _a9780256113198
041 _aEng.
082 _a658.8
_bBEA
100 _aBearden, William O.
_928757
700 _aIngram, Thomas N.
_928758
700 _aLaforge, Raymond W.
_928759
245 _aMarketing
_bprinciples and perspectives
_h[Text]
_cBearden, William O.
260 _bIrwin
_aChicago
_c1995
300 _axlviii, 631 p.
_bcol. ill.
_c28 cm.
440 _aThe Irwin Series in Marketing
_97198
520 _a2001-06-19
650 _aManagement
_9495
942 _2ddc
_cSR
999 _c46708
_d46708