000 00466nam a22001571a 4500
003 USJPLib
008 140924b xxu||||| |||| 00| 0 eng d
082 _a659.1
_bDUN
100 _aDunn, S. Watson
245 _aInternational handbook of advertising
_h[Text]
_cDunn, S. Watson
260 _aNew York
_bMcGraw Hill
_c1964
300 _axv,788 p.
_bill.
_c24 cm.
440 _aMcGraw-Hill Series in International Development
650 _aManagement
942 _2ddc
_cLM
999 _c37447
_d37447