000 00567nam a22001931a 4500
003 USJPLib
008 140924b xxu||||| |||| 00| 0 eng d
020 _a9780072124491
041 _aEng.
082 _a658.827
_bMOO
100 _aMoon, Michael
_949912
700 _aMillison, Doug
_949913
245 _aFire brands
_bbuilding brand loyalty in the internet age
_h[Text]
_cMoon, Michael
260 _bOsborne McGraw-Hill
_aBerkeley
_c2000
300 _axviii, 318 p.
_c23 cm.
650 _aMarketing management
_94862
650 _aManagement
_9495
942 _2ddc
_cLM
999 _c26202
_d26202