000			00562nam a22001931a 4500
003			USJPLib
008			140924b xxu||||| |||| 00| 0 eng d
020			_a9780071155144
041			_aEng.
082			_a659.1 _bROS
100			_aRossiter, John R. _925891
700			_aPercy, Larry _925892
245			_aAdvertising communications & promotion management _h[Text] _cRossiter, John R.
250			_a2nd ed.
260			_aBoston _bMcGraw Hill _c1996
300			_axv, 640 p. _bill. _c26 cm.
650			_aAdvertising and public relations _925893
942			_2ddc _cLM
999			_c1517 _d1517