000 | 00760nam a2200169 4500 | ||
---|---|---|---|
003 | USJPLib | ||
008 | 171030b xxu||||| |||| 00| 0 eng d | ||
041 | _aEng. | ||
082 |
_a658.8 _bJAY |
||
100 |
_aJayarathne, P. G. S. A. _973150 |
||
245 |
_aThe impact of marketing culture on marketing effectiveness, technical efficiency and business performance _ban empirical study of commercial banking sector in Sri Lanka |
||
260 | _g2008 | ||
300 |
_axii, 162 p. _bill. _c30 cm. |
||
500 | _aThis is a MSc dissertation submitted to the M.Sc unit of the University of Sri Jayewardenepura, as a partial fulfillment of the requirements for the MSc in Management Programme - specialized in Marketing Management | ||
650 |
_aMarketing _91616 |
||
942 |
_2ddc _cLM |
||
999 |
_c144734 _d144734 |