000 00690nam a22002297a 4500
003 USJPLib
008 170317b xxu||||| |||| 00| 0 eng d
020 _a9780273706977
041 _aEng.
082 _a658.802
_bHOO
100 _aHooley, Graham J.
_968427
700 _aPiercy, Nigel F.
_944536
700 _aNicoulaud, Brigitte
_968428
245 _aMarketing strategy and competitive positioning
250 _a4th ed.
260 _aHarlow
_bPearson
_c2008
300 _axviii, 614 p.
_bill.
_c25 cm.
500 _aUSD 1 = Rs. 149.53 (2016.12.29) $ 29.69 * 149.53 = Rs. 4439.54
650 _aTarget marketing
_969444
650 _aMarketing-management
_94862
942 _2ddc
_cLM
999 _c138471
_d138471