TY  - BOOK
AU  - Summers, Jane 
AU  - [et al.]
TI  - Essentials of marketing
SN  - 9780170104616
U1  - 658.8 
PY  - 2003///
CY  - Ohio
PB  - Thomson
KW  - Marketing management
KW  - Management
N1  - Including a CD ROM CD ACC.NO 200835A CD ACC.NO 200797A
ER  -