TY  - BOOK
AU  - Madanayake, Ranjan
TI  - Strategic marketing plan: the 12 'p' model
SN  - 9789555992923
U1  - 658.81 
PY  - 2002///
CY  - Ratmalana
PB  - Vishva Lekha
KW  - Management
KW  - Marketing
ER  -