TY  - BOOK
AU  - Grashof, John F.
AU  - McCarthy, E. Jerome
AU  - Brogowicz, Andrew A.
TI  - Reading in basic marketing
SN  - 9780256025354
U1  - 658.8 
PY  - 1981///
CY  - Homewood
PB  - Richard D. Irwin
KW  - Management
ER  -