TY  - BOOK
AU  - Szetela, David
AU  - Kerschbaum, Joseph
TI  - Pay - per - click search engine marketing: an hour a day
U1  - 658.872 
PY  - 2010///
CY  - Indianapolis 
PB  -  Wiley
KW  - Internet Advertising
KW  - Internet marketing
KW  - Search engines
KW  - Management
N1  - ISBN 978-0-470-48867-6
ER  -