TY  - BOOK
AU  - Kumar, Prem
TI  - Marketing and sales management
SN  - 9788170413554
U1  - 658.8003 
PY  - 1991///
CY  - New Delhi
PB  - Anmol
KW  - Management
N1  - Bibliography: pp.394 - 396
N2  - 1992-02-21
ER  -