TY  - BOOK
AU  - Hawkins, Del I.
AU  - Coney, Kenneth A.
AU  - Best, Roger J.
TI  - Consumer behavior: implications for marketing strategy
SN  - 9780256063318
U1  - 658.83240973 
PY  - 1989///
CY  - Boston
PB  - Homewood
KW  - Marketing
ER  -