TY  - BOOK
AU  - Wheelen, Thomas L.
AU  - Hunger, J. David
AU  - Rangarajan, Krish
TI  - Strategic management and business policy: concepts
SN  - 9788177581911
U1  - 658.4012 
PY  - 2006///
CY  - New Delhi
PB  - Pearson
KW  - Strategic Planning
ER  -