TY  - BOOK
AU  - Lamb, Charles W.
AU  - Hair, Joseph F.
AU  - McDaniel, Carl
AU  - Summers, Jane
AU  - Gardiner, Michael
TI  - MKTG 2
SN  - 9780170193566
U1  - 658.8 
PY  - 2013///
CY  - Sydney
PB  - Cengage Learning Australia
KW  - Marketing management
KW  - Marketing research
KW  - Marketing - textbooks
N1  - US $ 1 = Rs. 149.53
(2016.12.29)
Price = US $ 65.56

ER  -