TY  - BOOK
AU  - Walker, Orville C.
AU  - Gountas, John I.
AU  - Mavondo, Felix T.
AU  - Mullins, John W.
TI  - Marketing strategy: a decision focused approach
SN  - 9780071014847
U1  - 658.802 
PY  - 2012///
CY  - Sydney
PB  - McGraw - Hill
KW  - Marketing management
KW  - Marketing decision making
N1  - US $ 1 = Rs 149.53
(2016.12.29)
Price = US $ 92.00
ER  -