TY - BOOK AU - Hollensen, Svend TI - Essentials of global marketing SN - 9780273756545 U1 - 658.848 PY - 2012/// CY - Harlow PB - Pearson KW - Marketing management N1 - US $ 1 = Rs. 149.53 (2016.12.29) Price US $ 14.24 ER -