TY  - BOOK
AU  - Rafinejad, Dariush
TI  - Innovation, product development and commercialization: case studies and key practices for market leadership
SN  - 9788131509982
U1  - 658.503 
PY  - 2006///
CY  - New Delhi
PB  - Cengage Learning
KW  - Product management
ER  -