TY  - BOOK
AU  - Ries, Al
AU  - Trout, Jack
TI  - The 22 immutable laws of marketing: violate them at your own risk
SN  - 9780887305924
U1  - 658.8 
PY  - 0000///658.8
CY  - New Delhi
PB  - Harper Collins
KW  - Management
ER  -