Cases in marketing management [Text] Bernhardt, Kenneth L.
Material type:
TextPublication details: Business Pub. Plano & Texas 1981Edition: rev.edDescription: xix,732 p.: ill. 21 cmISBN: - 9780256024197
- 658.8 BER
| Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | Item holds | |
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Main Library Lending Division | Lending Collection | 658.8 BER (Browse shelf(Opens below)) | 1 | Available | 093912 |
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| 658.8 BEL The Role of the buyer in mass merchandising. | 658.8 BEN Marketing | 658.8 BEN Marketing | 658.8 BER Cases in marketing management | 658.8 BER Marketing | 658.8 BES Market - based management | 658.8 BLI Marketing management and the behavioral environment |
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