Case studies in marketing, advertising and public relations
By: McIver, Colin [Editor]
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Material type: 
TextPublisher: London : Heinemann, 1984Description: viii, 224 p. ; ill. ; 23 cm.Subject(s): ManagementDDC classification: 658.8
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Main Library Lending Division | Lending Collection | 658.8 MCI (Browse shelf) | 1 | Available | 101810 |
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| 658.8 MCC Marketing | 658.8 MCC Marketing | 658.8 MCC Services marketing | 658.8 MCI Case studies in marketing, advertising and public relations | 658.8 MCK The Regis touch | 658.8 MCN Problems in marketing, | 658.8 MCN Readings in marketing |
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