Promotion management and marketing communications [Text] Shimp, Terence A.

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Material type: Text

TextLanguage: English Publication details: Dryden Chicago 1990Edition: 2nd edDescription: xxi, 673 p. ill. 24 cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Copy number	Status	Date due	Barcode	Item holds
Lending Materials	Main Library Lending Division	Lending Collection	658.82 SHI (Browse shelf(Opens below))	1	Available		189438

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