Basic marketing : a global managerial approach
By: Perreautt, William D.
Contributor(s): McCarthy, E. Jerome.
Material type: TextSeries: McGraw-Hill Irwin Series in marketing. Publisher: New York : McGraw Hill , 2002Edition: 14th ed.Description: xxxvii, [843] p. ; ill.,col. ; 26 cm.ISBN: 9780072409475.Subject(s): Management | MarketingDDC classification: 658.8Item type | Current location | Collection | Call number | Status | Date due | Barcode | Item holds |
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Scheduled Reference Materials | Main Library Scheduled Reference Division | Scheduled Reference Collection | 658.8 PER (Browse shelf) | Available | 182068 |
Total holds: 0
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