Marketing decisions for new and mature products : planning, development, and control
By: Hisrich, Robert D
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Contributor(s): Peters, Michael P.
Material type: 
TextPublisher: Columbus : Charles E Merrill, 1984Description: xii, 424 p. ; 26 cm.ISBN: 9780675200929.Subject(s): Marketing management | ManagementDDC classification: 658.8
| Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|---|
Lending Materials
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Main Library Lending Division | Lending Collection | 658.8 HIS (Browse shelf) | 1 | Available | 188503 |
Total holds: 0
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