Market - based management strategies for growing customer value and profitability [Text] Best, Roger J.
Material type:
TextPublication details: Prentice Hall London 2009Edition: 5th edDescription: xxvii,515 p.: ill. 23 cmSubject(s): DDC classification: - 658.8 BES
| Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | Item holds | |
|---|---|---|---|---|---|---|---|---|---|
Lending Materials
|
Main Library Lending Division | Lending Collection | 658.8 BES (Browse shelf(Opens below)) | 1 | Available | 202142 |
Total holds: 0
Browsing Main Library shelves, Shelving location: Lending Division, Collection: Lending Collection Close shelf browser (Hides shelf browser)
| No cover image available | No cover image available | |||||||
| 658.8 BEN Marketing | 658.8 BER Cases in marketing management | 658.8 BER Marketing | 658.8 BES Market - based management | 658.8 BLI Marketing management and the behavioral environment | 658.8 BLY Essentials of marketing | 658.8 BOO Contemporary Marketing |
ISBN 9780132336536
There are no comments on this title.
Log in to your account to post a comment.