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Essentials of Marketing : a global - managerial approach

By: Perreault, William D .

Contributor(s): McCarthy, E. Jerome .

Material type: Text

TextPublisher: New York : McGraw Hill , 2006Edition: 10th ed.Description: xi, 672 p. ; 28 cm.ISBN: 9780072935899.Title translated: Essentials of Marketing a global - managerial approach Perreault, William D.Subject(s): Marketing

| Marketing management

DDC classification: 658.8

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Item type	Current location	Collection	Call number	Copy number	Status	Date due	Barcode	Item holds
Scheduled Reference Materials	Main Library Scheduled Reference Division	Scheduled Reference Collection	658.8 PER (Browse shelf)	1	Available		185515
Lending Materials	Main Library Lending Division	Lending Collection	658.8 PER (Browse shelf)	2	Available		185516