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Advertising : principles and practice

By: Moriarty, Sandra.
Contributor(s): Mitchell, Nancy | Wells, William.
Material type: TextTextPublisher: Upper Saddle River : Prentice Hall, 2009Edition: 8th ed.Description: xlvi,640 p. ; col. ill. ; 28 cm.Subject(s): Advertising and public relations | ManagementDDC classification: 659.1
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Item type Current location Collection Call number Copy number Status Date due Barcode Item holds
Scheduled Reference Materials Scheduled Reference Materials Main Library
Scheduled Reference Division
Scheduled Reference Collection 659.1 MOR (Browse shelf) 1 Available 192408
Total holds: 0

ISBN9780136041955 Includes CD ( 7th ed.)

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