Marketing (Record no. 46819)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00775nam a22002651a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | USJPLib |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 140924b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780470814697 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | English |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | MAR |
| 100 ## - PERSONAL NAME (AUTHOR) | |
| Personal name | Pride, E |
| 9 (RLIN) | 64326 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Elliott, G. |
| 9 (RLIN) | 64327 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Rundle-thiele, S. |
| 9 (RLIN) | 64328 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Waller, D. |
| 9 (RLIN) | 64329 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Paladino, A. |
| 9 (RLIN) | 64330 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Ferrell, O. |
| 9 (RLIN) | 64331 |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing |
| Remainder of title | core concepts & applications |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2nd Asia - Pacific ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Milton Qld |
| Name of publisher, distributor, etc | John Wiley |
| Date of publication, distribution, etc | 2007 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxii, 558 p. |
| Dimensions | 26 cm. |
| Other physical details | ill. |
| 500 ## - GENERAL NOTE | |
| General note | US $ 1 = Rs. 149.53<br/>(2016.12.29)<br/>Price = US $ 25.72 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing - Text books |
| 9 (RLIN) | 64332 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Management |
| 9 (RLIN) | 495 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Permanent Reference Materials |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type | Source of acquisition | Date checked out |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Permanent Reference Collection | Main Library | Main Library | Permanent Reference Division | 23/11/2013 | 0.00 | 658.8 MAR | 202115 | 26/09/2014 | 1 | 23/11/2013 | Permanent Reference Materials | |||||||
| Dewey Decimal Classification | Scheduled Reference Collection | Main Library | Main Library | Scheduled Reference Division | 23/11/2013 | 0.00 | 658.8 MAR | 202116 | 26/09/2014 | 2 | 23/11/2013 | Scheduled Reference Materials | |||||||
| Dewey Decimal Classification | Lending Collection | Main Library | Main Library | Lending Division | 03/03/2017 | 3771.14 | 5 | 658.8 MAR | 216110 | 20/02/2023 | 3 | 03/03/2017 | Lending Materials | LB/BK/DON/126/2016 | 24/01/2023 |