Marketing (Record no. 46593)
[ view plain ]
000 -LEADER | |
---|---|
fixed length control field | 00518nam a22001811a 4500 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | USJPLib |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 140924b xxu||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9780170077408 |
041 ## - LANGUAGE CODE | |
Language code of text/sound track or separate title | English |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.8 |
Item number | MAR |
100 ## - PERSONAL NAME (AUTHOR) | |
Personal name | McColl-Kennedy, J. R. [et.al.] |
9 (RLIN) | 49458 |
245 ## - TITLE STATEMENT | |
Title | Marketing |
Remainder of title | concepts and strategy. |
Medium | [Text] |
Statement of responsibility, etc | Marketing |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Name of publisher, distributor, etc | Thomson Nelson |
Place of publication, distribution, etc | South Melbourne |
Date of publication, distribution, etc | 1992 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | viii,712 p. |
Dimensions | 24 cm. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Marketing management |
9 (RLIN) | 4862 |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Management |
9 (RLIN) | 495 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Dewey Decimal Classification |
Koha item type | Lending Materials |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Date checked out | Copy number | Price effective from | Koha item type |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Dewey Decimal Classification | Lending Collection | Main Library | Main Library | Lending Division | 23/11/2013 | 1800.00 | 4 | 1 | 658.8 MAR | 189721 | 09/05/2017 | 18/04/2017 | 1 | 23/11/2013 | Lending Materials |