Basic marketing research (Record no. 160614)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00582nmm a22001937a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | USJPLib |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 210406b ||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781292020488 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | English |
| 100 ## - PERSONAL NAME (AUTHOR) | |
| Personal name | Malhotra, Naresh K. |
| 9 (RLIN) | 40123 |
| 245 ## - TITLE STATEMENT | |
| Title | Basic marketing research |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 4th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Harlow |
| Name of publisher, distributor, etc | Pearson |
| Date of publication, distribution, etc | 2014 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 688 p. |
| Other physical details | ill. |
| 500 ## - GENERAL NOTE | |
| General note | 1 USD = Rs. 201.01 as at 2021-03-25<br/>$ 142.84 = Rs. 28,712.26 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing research |
| 9 (RLIN) | 48627 |
| 856 ## - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | http://lib.sjp.ac.lk/pearson-e-book-library/ |
| Link text | Access instructions |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Electronic Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Uniform Resource Identifier | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | E-Collection | Main Library | Main Library | On Display | 28/04/2021 | LB/BK/MG/07/2021/AHEAD | 28712.26 | 658.83 MAL | 230158 | 28/04/2021 | http://lib.sjp.ac.lk/pearson-e-book-library/ | 28/04/2021 | Electronic Books |