Advertising (Record no. 159222)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00610nmm a2200193 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | USJPLib |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 200819b ||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780273760917 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | English |
| 100 ## - PERSONAL NAME (AUTHOR) | |
| Personal name | Fill, Chris |
| 9 (RLIN) | 49401 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Hughes, Graham |
| 9 (RLIN) | 85130 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | De Francesco, Scott |
| 9 (RLIN) | 85131 |
| 245 ## - TITLE STATEMENT | |
| Title | Advertising |
| Remainder of title | strategy, creativity and media |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Harlow |
| Name of publisher, distributor, etc | Pearson |
| Date of publication, distribution, etc | 2013 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 417 p. |
| 500 ## - GENERAL NOTE | |
| General note | 1 USD = Rs. 188.72 as at 2020-06-18<br/>142.84 USD = Rs. 26,956.76<br/> |
| 856 ## - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | http://lib.sjp.ac.lk/pearson-e-book-library/ |
| Link text | Access instructions |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Electronic Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Barcode | Date last seen | Uniform Resource Identifier | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | E-Collection | Main Library | Main Library | In Process | 19/08/2020 | LB/BK/MG/04/2020 (AHEAD) | 26956.76 | 227593 | 19/08/2020 | http://lib.sjp.ac.lk/pearson-e-book-library/ | 19/08/2020 | Electronic Books |