Marketing management (Record no. 153343)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00668nam a22002057a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | USJPLib |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 180912b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789332557185 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | English |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | KOT |
| 100 ## - PERSONAL NAME (AUTHOR) | |
| Personal name | Kotler, Philip |
| 9 (RLIN) | 79922 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Keller, Kevin Lane |
| 9 (RLIN) | 41385 |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing management |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 15th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Noida |
| Name of publisher, distributor, etc | Pearson |
| Date of publication, distribution, etc | 2016 |
| Date of manufacture | 2018 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxvi, 756 p. |
| Other physical details | ill. |
| Dimensions | 25 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Supplementary copies included 222936B, 222937B, 222938B, 222939B, 222940B, 222941B, 222942B, 222943B, 222944B, 222945B 235133B (LB/BK/DON/38/2023) |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing management |
| 9 (RLIN) | 4862 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Lending Materials |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type | Date checked out | Public note |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Scheduled Reference Collection | Main Library | Main Library | Scheduled Reference Division | 21/02/2023 | LB/BK/DON/38/2023 | 1965.60 | 2 | 658.8 KOT | 235133 | 19/07/2024 | 11 | 21/02/2023 | Scheduled Reference Materials | 29/04/2024 | Some pages are highlighted and underlined in this book. | ||||
| Dewey Decimal Classification | Permanent Reference Collection | Technology Library | Technology Library | Permanent Reference Division | 12/09/2018 | LB/BK/TEC/181/2018 | 3330.00 | 658.8 KOT | 222936 | 12/09/2018 | 1 | 12/09/2018 | Permanent Reference Materials | |||||||
| Dewey Decimal Classification | Scheduled Reference Collection | Technology Library | Technology Library | Scheduled Reference Division | 12/09/2018 | LB/BK/TEC/181/2018 | 3330.00 | 658.8 KOT | 222937 | 12/09/2018 | 2 | 12/09/2018 | Scheduled Reference Materials | |||||||
| Dewey Decimal Classification | Lending Collection | Technology Library | Technology Library | Lending Division | 12/09/2018 | LB/BK/TEC/181/2018 | 3330.00 | 1 | 658.8 KOT | 222938 | 18/12/2019 | 3 | 12/09/2018 | Lending Materials | 05/12/2019 | |||||
| Dewey Decimal Classification | Lending Collection | Technology Library | Technology Library | Lending Division | 12/09/2018 | LB/BK/TEC/181/2018 | 3330.00 | 2 | 658.8 KOT | 222939 | 05/03/2020 | 4 | 12/09/2018 | Lending Materials | 04/03/2020 | |||||
| Dewey Decimal Classification | Lending Collection | Technology Library | Technology Library | Lending Division | 12/09/2018 | LB/BK/TEC/181/2018 | 3330.00 | 658.8 KOT | 222940 | 12/09/2018 | 5 | 12/09/2018 | Lending Materials | |||||||
| Dewey Decimal Classification | Lending Collection | Technology Library | Technology Library | Lending Division | 12/09/2018 | LB/BK/TEC/181/2018 | 3330.00 | 658.8 KOT | 222941 | 12/09/2018 | 6 | 12/09/2018 | Lending Materials | |||||||
| Dewey Decimal Classification | Lending Collection | Technology Library | Technology Library | Lending Division | 12/09/2018 | LB/BK/TEC/181/2018 | 3330.00 | 658.8 KOT | 222942 | 12/09/2018 | 7 | 12/09/2018 | Lending Materials | |||||||
| Dewey Decimal Classification | Lending Collection | Technology Library | Technology Library | Lending Division | 12/09/2018 | LB/BK/TEC/181/2018 | 3330.00 | 658.8 KOT | 222943 | 12/09/2018 | 8 | 12/09/2018 | Lending Materials | |||||||
| Dewey Decimal Classification | Lending Collection | Technology Library | Technology Library | Lending Division | 12/09/2018 | LB/BK/TEC/181/2018 | 3330.00 | 658.8 KOT | 222944 | 12/09/2018 | 9 | 12/09/2018 | Lending Materials | |||||||
| Dewey Decimal Classification | Lending Collection | Technology Library | Technology Library | Lending Division | 12/09/2018 | LB/BK/TEC/181/2018 | 3330.00 | 658.8 KOT | 222945 | 12/09/2018 | 10 | 12/09/2018 | Lending Materials |