Services marketing.
Lovelock, Christopher H.
Services marketing. [Text] Lovelock, Christopher H. - 2nd ed. - London Prentice Hall 1991 - xvi,526 p. ill. 24 cm.
9780138070175
Marketing management
Management
658.8 / LOV
Services marketing. [Text] Lovelock, Christopher H. - 2nd ed. - London Prentice Hall 1991 - xvi,526 p. ill. 24 cm.
9780138070175
Marketing management
Management
658.8 / LOV