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Marketing research

Warnakulasooriya, Neville

Marketing research measures of marketing constructs [Text] Warnakulasooriya, Neville - Neville Warnakulasooriya - vii,132 p. 22 cm.

Subjects--Topical Terms:
Management of marketing
Management

Dewey Class. No.: 658.83 / WAR

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University of Ruhuna