Marketing management
Guiltinan, Joseph P.
Marketing management strategies and programs [Text] Guiltinan Joseph P. - 5th ed. - New York McGraw Hill 1982 - xvi, 480 p ill. 24 cm. - McGraw-Hill series in marketing .
2001-03-23
9780071133227
Management
658.8 / GUI
Marketing management strategies and programs [Text] Guiltinan Joseph P. - 5th ed. - New York McGraw Hill 1982 - xvi, 480 p ill. 24 cm. - McGraw-Hill series in marketing .
2001-03-23
9780071133227
Management
658.8 / GUI