Marketing communications
Fill, Chris
Marketing communications frameworks, theories and applications [Text] Fill, Chris - London Prentice Hall 1995 - xx, 515 p. 24 cm.
9780131509627
Marketing management
Management
658.8 / FIL
Marketing communications frameworks, theories and applications [Text] Fill, Chris - London Prentice Hall 1995 - xx, 515 p. 24 cm.
9780131509627
Marketing management
Management
658.8 / FIL