Essentials of services marketing
Hoffman, K. Douglas
Essentials of services marketing [Text] - Florida Harcourt Brace 1997 - xxi, 505 p. 25 cm.
9780030152177
Marketing management
Management
658.8 / HOF
Essentials of services marketing [Text] - Florida Harcourt Brace 1997 - xxi, 505 p. 25 cm.
9780030152177
Marketing management
Management
658.8 / HOF