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Design and marketing of new products

Urban, Glen L.

Design and marketing of new products [Text] Urban, Glen L. - 2nd ed. - Englewood Cliffs Prentice Hall 1993 - xxvii, 701 p. 23 cm

ISBN: 9780132015677

Subjects--Topical Terms:
Management of Production
Management

Dewey Class. No.: 658.575 / URB

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